The Collegiate Association for Artists of Color
The purpose of the Collegiate Association for Artists of Color is to provide creative support, a unified community, and equal opportunity platforms alongside instrumental tools for students of color to pursue their crafts fully on both an institutional level and beyond.
My piece of the puzzle
I wrote copy for CAAC’s key pieces in anticipation of their September 2020 launch. Copy spots covered include Brand Statements (Who We Are, What We Do, Reasons to Join), Overview of Activities (Digital Content, Events), and Fundraising (How Your Dollar Can Help, Gratitude Statement).
Pre-Launch Social Teases
Homepage Copy
Brand Statements
Who We Are
What We Do
Reasons to Join
Overview of Activities
Digital Content + Events
Fundraising
